Near the vibrant Oxford Street, Broadwick Soho offers a luxurious retreat with an Italian cuisine restaurant and 2 bars. With dry cleaning services, luggage storage, multilingual staff and bicycle tour information on hand, this hotel lets you make the most of your stay.
London (QQU-London Euston Train Station) - 27 min walk
Piccadilly Circus Underground Station - 6 min walk
Oxford Circus Underground Station - 7 min walk
Tottenham Court Road Underground Station - 8 min walk
Restaurants
Coqfighter - 1 min walk
Café Leon Dore - 1 min walk
The Ivy Soho Brasserie - 1 min walk
Blue Posts - 1 min walk
BAO Soho - 1 min walk
About this property
Broadwick Soho
Broadwick Soho puts you in a great location, within a short 10-minute walk of Piccadilly Circus and Leicester Square. For a bite to eat, guests can visit Dear Jackie, which serves Italian cuisine and is open for breakfast, lunch and dinner. This luxurious hotel is also within a short 10-minute walk of Oxford Circus and Piccadilly. Fellow travellers love the helpful staff. The property is only a short walk to public transportation: Piccadilly Circus Underground Station is 6 minutes and Oxford Circus Underground Station is 7 minutes.
Check-in start time: 3:00 PM; check-in end time: anytime
Express check-out available
Minimum check-in age – 18
Check-out time is noon
Late check-out subject to availability
DONE
Special check-in instructions
Guests will receive an email within 48 hours before arrival with check-in instructions; front desk staff will greet guests on arrival at the property
DONE
Required at check-in
Credit card, debit card or cash deposit required for incidental charges
Government-issued photo ID may be required
Minimum check-in age is 18
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Children
No cots (infant beds)
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Pets
Pets not allowed
Service animals welcome
WIFI
Internet
Free WiFi and wired internet access in public areas
Free WiFi in rooms
LOCAL_PARKING
Parking
Secured on-site self-parking (GBP 65 per day)
Height restrictions apply for on-site parking
On-site parking includes off-street options
DONE
Other information
Smoke-free property
Property amenities
Food and drink
Full breakfast (surcharge) each morning 7:30 AM–11:00 AM
2 bars/lounges
Restaurant
Coffee shop
Coffee/tea in a common area
Travelling with children
Childcare in room (surcharge)
Children's menu
Children's games
Art supplies
Children's books
What to do
Bike tour information
Bike rentals nearby
Boat tours nearby
Working away
Meeting room
Services
24-hour front desk
Concierge services
Tour/ticket assistance
Dry cleaning/laundry services
Free newspapers in reception
Luggage storage
Wedding services
Multilingual staff
Porter/bellhop
Facilities
1 building/tower
Built in 2023
Banquet hall
Victorian architecture
Accessibility
Lift
Lift door width (centimetres): 91
Wheelchair-accessible path of travel
Assistive listening devices available
Wheelchair-accessible public bathroom
Wheelchair-accessible concierge desk
Wheelchair-accessible path to lift
Wheelchair-accessible restaurant
Wheelchair-accessible lounge
Visual alarms in hallways
Wheelchairs available on site
Vibrating pillow alarm
Well-lit path to entrance
Step-free path to entrance
Area rugs in room
Smooth flooring in room
Tile flooring in room
Hardwood flooring in public areas
Hardwood flooring in room
Room amenities
Be entertained
43-inch Smart TV
Premium digital channels
Netflix
Streaming services
Home comfort
Climate-controlled air conditioning and heating
Minibar
Espresso maker
Electric kettle
Slippers
Iron/ironing board (on request)
Sleep well
2 bedrooms
Hypo-allergenic bedding
Down duvet
Blackout curtains
Turndown service
Premium bedding
Pillow-top mattress
What to enjoy
Heated floor (bathroom)
Freshen up
Rainfall shower heads
Shower only
Designer toiletries
Hairdryer
Towels
Toothbrush and toothpaste (on request)
Stay connected
Desk
Free newspapers
Free WiFi
Free international and local calls
Desk chair
Electrical adapters/chargers
Food and drink
Free bottled water
High chair
More
Daily housekeeping
In-room safe (laptop compatible)
Connecting/adjoining rooms available
Guidebooks/recommendations
Local maps
Restaurant dining guide
Special features
Dining
Dear Jackie – This restaurant specialises in Italian cuisine and serves breakfast, brunch, lunch and dinner. Guests can order drinks at the bar and enjoy al fresco dining (weather permitting). A children's menu is available.
The Nook – This bar serves breakfast, lunch and light fare. Open 24 hours. Open daily.
Flute – This rooftop bar serves breakfast, lunch, dinner and light fare. Guests can enjoy al fresco dining (weather permitting). A children's menu is available. Reservations are required. Open daily.
Bar Jackie – This brasserie serves breakfast, lunch, dinner and light fare. A children's menu is available. Open daily.
Fees & policies
Optional extras
Full breakfast is offered for an extra charge of approximately GBP 9 to 40 for adults and GBP 5 to 25 for children
Late check-out can be arranged for an extra charge (subject to availability)
There is a service fee of 5 per cent
Children & extra beds
In-room babysitting is available for an extra charge
Rollaway beds are available for GBP 90.0 per day
Parking
Secured self-parking costs GBP 65 per day
Parking height restrictions apply
Policies
The property has connecting/adjoining rooms. These are subject to availability and can be requested by contacting the property using the number on the booking confirmation.
This property accepts credit cards and debit cards. Cash is not accepted.
Credit cards accepted: Visa, Mastercard, American Express, JCB International, Union Pay
Also known as
Broadwick Soho Hotel
Broadwick Soho London
Broadwick Soho Hotel London
Frequently asked questions
Does Broadwick Soho offer free cancellation for a full refund?
Yes, Broadwick Soho does have fully refundable room rates available to book on our site. If you’ve booked a fully refundable room rate, this can be cancelled up to a few days before check-in, depending on the property's cancellation policy. Just make sure that you check this property's cancellation policy for the exact terms and conditions.
Are pets allowed at Broadwick Soho?
Sorry, pets aren't allowed, but service animals are welcome.
Is parking offered on site at Broadwick Soho?
Yes. Self-parking costs GBP 65 per day.
What are the check-in and check-out times at Broadwick Soho?
Check-in start time: 3:00 PM; check-in end time: anytime. Check-out time is noon. Late check-out is available for a charge (subject to availability). Express check-out is available.
What is there to do at Broadwick Soho and nearby?
Have fun with nearby activities such as cycling and boat tours. Additional recreation nearby includes casino gaming. Broadwick Soho also has 2 bars.
Are there restaurants at or near Broadwick Soho?
Yes, Dear Jackie offers al fresco dining and Italian cuisine.
What's the area around Broadwick Soho like?
Broadwick Soho is a short 6-minute walk from Piccadilly Circus Underground Station and 8 minutes' walk from Piccadilly Circus.
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Broadwick Soho Reviews
Reviews
9.8
Exceptional
All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.More informationOpens in a new window
10/10
Cleanliness
9.6/10
Staff & service
9.6/10
Amenities
10/10
Property conditions & facilities
9.4/10
Eco-friendliness
Reviews
10/10 Excellent
17 May 2025
Wonderful property and wonderful staff. Will stay again.
laura
laura, 4-night trip
10/10 Excellent
24 Jun 2025
Favourite hotel in London, by far.
Erik
Erik, 1-night trip
10/10 Excellent
4 Aug 2025
Can’t recommend enough! It’s a vibe!
Joshua
Joshua, 1-night trip
10/10 Excellent
19 Jun 2025
It was tip-top. Rooftop food was great!
Anton
Anton, 1-night trip
10/10 Excellent
18 Mar 2025
Great Service, Great Design, Great Rooms and VERY fun Rooftop Bar!
Erik
Erik, 2-night trip
10/10 Excellent
9 Feb 2025
Stunning hotel - all the extra little touches didn't go unnoticed- will 100% be coming back
Rebecca
Rebecca, 1-night trip
10/10 Excellent
9 Jun 2025
Loved it.
Renu
Renu, 8-night trip
10/10 Excellent
25 Feb 2025
Amazing Hotel, fantastic decor, great service. Lovely breakfast.
Rebecca
Rebecca, 1-night trip
10/10 Excellent
3 Jul 2025
The Broadwick Soho is a dream come true. From the minute the pink laquered doors are opened by handsome men in leopard tuxedo jackets you are teansported to another world. Old English Manor meets Disco Decadence. From top to bottom, every detail, every moment, every nook is a maximalust design dream you’ll never want to wake from.
The service, food & drinks were all outstanding.
We cannot wait to stay again!
Emily
Emily, 1-night trip
10/10 Excellent
27 Jan 2025
Amazing. Can't wait to return.
Impeccable service, delicious restaurant, gorgeous decor and the most comfortable bed I have ever slept on. Staying at the Broadwick elevated my trip to London and I can't wait to return.
Emily
Emily, 3-night trip
10/10 Excellent
20 Nov 2024
I can’t wait to go back! Amazing interior, staff and restaurant/lounge options both within the hotel and in the area.
Lizah
Lizah, 1-night trip
10/10 Excellent
27 Sep 2024
Me and my wife stayed here. The rooms are superb and the staff are lovely. Top hotel in a great location.
Paul
Paul, 1-night trip
10/10 Excellent
15 Feb 2025
So nice they let us check in early because my daughter wasn't feeling great. Super clean and cute rooms! Loved our stay and will be back!
kelly
kelly, 1-night trip
10/10 Excellent
9 Oct 2024
Amazing hotel, staff and experience. Highly recommended!
Simon
Simon, 1-night trip
6/10 Okay
26 Jun 2025
Decoration is amazing. Love how well done rooms are but they are very very small. A large person will have trouble going around. There is no lounge or reading room. So all you get is the restaurant or nook which are loud.
John
John, 3-night trip
10/10 Excellent
22 Dec 2024
Amazing experience
Fantastic stay! Amazing service, smiling and super nice staff.
Room was cleans two times a day, and room service was on point.
We can really recommend everyone to stay here!
Thanks for making our stay in London a bit more special.
Clara Ann
Clara Ann, 3-night trip
10/10 Excellent
22 Jul 2024
The hotel is lovely and very tastefully decorated.
Staff are great and very helpful. A nice place to stay
when in London.
Joan
Joan, 1-night trip
10/10 Excellent
14 Dec 2024
This hotel is one the very best hotels, ever. The amenities are beautiful, the staff is exceptional, and the whole experience makes London feel ever more special than it already is. Words cannot express how much I love this hotel. Already booked my next stay.
meredith
meredith, 1-night trip
10/10 Excellent
18 Jun 2024
- Wonderfully decorated rooms
- Great bathroom with rainfall shower
- Close to everything you want to be near in Soho
- Friendly staff
Jonn
Jonn, 9-night trip
10/10 Excellent
7 Oct 2024
In the middle of "All the action" this new boutique hotel was superior in terms of what it offeredc
fred
fred, 3-night trip
10/10 Excellent
12 Jul 2024
The most fabulous place with the most amazing people
Lucinda
Lucinda, 1-night trip
10/10 Excellent
30 May 2024
Excellent and will definitely return.
Lauren
Lauren, 4-night trip
10/10 Excellent
16 Jun 2024
Best new hotel in London. Attention to detail and service was incredible.
robert
robert, 1-night trip
10/10 Excellent
7 Feb 2024
This is the coolest hotel i have ever stayed at! The service and staff were fantastic!